Know Thy Market: Understanding what buyers are looking for (and are willing to pay for) in your particular neighborhood

Like many of us (raises hand), maybe you spent a little too much time over the holiday season binge-watching HGTV makeover shows. With the spring home-selling season quickly approaching and your head full of all kinds of brilliant design ideas, you’re thinking of diving head-first into a major home improvement campaign to get your house…

Read More

How to “De-Grandma-fy” Your Home to Fetch Top-Dollar

Did you know that the median-aged home in San Diego or Orange County was built in the mid-1970s? That’s before many of today’s first-time homebuyers were even born. The California Association of Realtors reports that 71 percent of people age 55 and older have been living in their home for 18 years or longer. Almost…

Read More